Advertising

Advertising (or advertizing) is a form of marketing communication used to promote or sell something, usually a business's product or service.

In Latin, ad vertere means "to turn toward". The purpose of advertising may also be to reassure employees or shareholders that a company is viable or successful. Advertising messages are usually paid for by sponsors and viewed via various old media; including mass media such as newspaper, magazines, television advertisement, radio advertisement, outdoor advertising or direct mail; or new media such as blogs, websites or text messages.

Commercial ads seek to generate increased consumption of their products or services through "branding," which associates a product name or image with certain qualities in the minds of consumers. Non-commercial advertisers who spend money to advertise items other than a consumer product or service include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement.

Advertiser (disambiguation)

An advertiser is an entity that advertises.

Advertiser is also the name of several newspapers around the world:

The Advertiser (Adelaide)

The Advertiser (commonly known as The Tiser) is a conservative, daily tabloid-format newspaper published in the city of Adelaide, South Australia. First published as a broadsheet named The South Australian Advertiser on 12 July 1858, it is currently printed daily from Monday to Saturday. A Sunday edition exists under the name of the Sunday Mail. The Advertiser is a publication of News Corp Australia.

The head office of The Advertiser has relocated from a former premises in King William Street, to a new office complex, known as Keith Murdoch House at 31 Waymouth Street.

History

The South Australian Advertiser and The South Australian Weekly Chronicle were founded in 1858 by the Reverend John Henry Barrow, a former editor of a competing newspaper, the South Australian Register. The South Australian Advertiser was published from 12 July 1858 (Vol 1, no 1) to 22 March 1889 (Vol 31, no 9493). The original owners were Barrow and Charles Henry Goode. The company was re-formed in 1864, with additional shareholders Fred Burden, John Baker, Captain Scott, James Counsell, Thomas Graves and some others. In 1871, when the shareholders were Barrow, Goode, Robert Stuckey, Thomas Graves, William Parkin, Thomas King, James Counsell, and George Williams Chinner, the partnership was dissolved and the business was carried on by Barrow and King. It continued from 1889 as The Advertiser

Indo

Indo may refer to:

See also

Indo (apple)

The 'Indo' apple cultivar has been known since 1930. The fruit is very sweet.

References

Indo people

Indo is a term used to describe Europeans, Asians, and Eurasian people who were a migrant population that associated themselves with and experienced the colonial culture of the former Dutch East Indies, a Dutch colony in Southeast Asia that became Indonesia after World War II. It was used to describe people acknowledged to be of mixed Dutch and Indonesian descent, or it was a term used in the Dutch East Indies to apply to Europeans who had partial Asian ancestry. The European ancestry of these people was predominantly Dutch, and also Portuguese, British, French, Belgian, German, and others.

Other terms used were Indos, Dutch Indonesians, Eurasians,Indo-Europeans, Indo-Dutch, and Dutch-Indos.

Overview

Studio portrait of an Indo-European family, Dutch East Indies(1890-1910)

Studio portrait of an Indo-European family, Dutch East Indies(1890-1910)

Studio portrait of the family Engelenburg Banjoewangi (1919)

Studio portrait of the family Engelenburg Banjoewangi (1919)

Portrait of a child in Indo sarong and kabaja (1907-1931)